As a dedicated denim enthusiast and avid gamer of fashion trends, I can’t help but be thrilled about DENHAM’s latest innovation: the Black Kinetic Denim collection. Having followed their partnership with the Netherlands Olympic and Paralympic team closely, I was already intrigued by the performance-focused denim they engineered for the athletes. However, this new release takes it to another level.
After announcing its collaboration with the Dutch Olympic and Paralympic teams, DENHAM is determined to demonstrate the versatility of denim through the introduction of its new Black Kinetic Denim collection.
Kinetic Denim, originally designed by the brand for specific Olympians, represents a fresh take on denim with its focus on comfort. By combining 6oz denim and aerogel yarns in a unique blend, this fabric offers enhanced breathability and temperature regulation. For the first time, this advanced material has been transformed into a stylish jacket and slim-fit jeans, which the team will proudly wear at both the opening and closing ceremonies of the 2024 Olympics.
The Black edition’s latest release from the brand focuses on enhancing the functionality of its materials for comfortable everyday use. According to Salvatore Aloisi, the head of design at DENHAM, this new collection presents a fresh take on classic denim shapes, incorporating advanced fabrics, technical elements, and unique embellishments.
Based on my experience as a fashion enthusiast who appreciates both style and functionality, I find this collection to be quite intriguing. The combination of knee-length shorts and tapered trousers, while classic in design, is given a modern twist with technical belt waistbands, pockets, and an embroidered logo in vibrant orange.
To introduce the latest collection, DENHAM teams up with Dutch fashion stylist Tirino Yspol for an exciting new promotional effort. The eye-catching images, captured by Ferris Osseiran, showcase the clothes up close against Amsterdam’s Zuidoost industrial backdrop. Check out the campaign in the gallery above.
Shop the limited-edition Black Kinetic Denim collection on DENHAM’s website now.
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2024-07-24 16:26