Everything You Need to Know About Kith and Giorgio Armani’s Collaboration

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Everything You Need to Know About Kith and Giorgio Armani's Collaboration

As a seasoned gamer of both the fashion world and the virtual realm, I must say that the upcoming Kith x Giorgio Armani collaboration, titled “The Archetype,” has me absolutely thrilled! With its four formalwear capsules inspired by real-life personas – The Artist, The Entertainer, The Traveler, and The Entrepreneur – this collection is a testament to the power of fashion in defining and reflecting our personalities.

Following last week’s announcement, Kith and Giorgio Armani have provided more insights into the specifics of their upcoming Fall/Winter 2024 collaboration

Entitled “The Archetype”, this collection is set to come out in four distinct formalwear series – “The Artist”, “The Performer”, “The Voyager”, and “The Businessperson”. Each series will feature unique textiles, silhouettes, color schemes, and high-profile advertising campaigns

From our very first discussions, it was clear that this assortment would be centered around tailored clothing, as expressed by Kith’s founder and creative director Ronnie Fieg. To him, ‘suit’ and ‘Giorgio Armani’ are inseparable. As he started brainstorming the narrative to convey, he knew he wanted to honor and acknowledge Mr. Armani’s professional journey and life by showcasing the men who he believes have been most influenced by him

He continued, “There are so many people around the world from different walks of life who have been influenced by Mr. Armani and who share the universal language of wearing a Giorgio Armani suit. This is how we came up with the concept of The Archetypes.”

Under the previous Martin Scorsese campaign, the “Artist’s Capsule” is set to descend among the droplets. This collection will primarily feature black, with a striking double-breasted suit made of premium black virgin wool taking center stage as the key item

In the meantime, “The Entertainer” series will be led by actor Lakeith Stanfield, and it will feature a lineup of navy and dark green outfits. Notable items in the collection are a navy velvet suit with a crossover fastening, a velvet rugby shirt, drawstring pants, and two bucket hats

“The Traveler” features Pierce Brosnan, renowned actor, who’s journeyed globally through his roles. The film will be bathed in hues of tan and brown, with key items such as a three-piece suit, flowing overcoats, cashmere turtlenecks, and rugby shirts making an appearance

Finally, “The Entrepreneur” will drop alongside a campaign starring Kith’s Ronnie Fieg. The drop will feature mostly dark brown single-breasted jackets, cashmere overcoats, midi puffer jackets and double-pleated trousers, among other items.

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2024-09-05 01:26