TAG Heuer Unveils Senna-Inspired Carrera Chronograph Tourbillon

TAG Heuer Unveils Senna-Inspired Carrera Chronograph Tourbillon

As a lifelong fan of Formula 1, I must say that TAG Heuer has truly outdone themselves with the Carrera Chronograph Tourbillon x Senna. With its sleek design inspired by Ayrton Senna’s relentless pursuit of speed and precision, this watch is more than just a timepiece—it’s a tribute to a legend.


As a devoted fan, I’m thrilled to announce that TAG Heuer has unveiled the Carrera Chronograph Tourbillon x Senna – a limited-edition watch paying tribute to the legendary F1 racer, Ayrton Senna. Anticipating the premiere of Netflix’s upcoming ‘Senna’ series on November 29, this timepiece serves as a heartfelt commemoration of Senna’s enduring legacy, marking 30 years since his untimely demise. The design, mirroring Senna’s relentless pursuit of speed and precision, is a fitting testament to the indomitable spirit of this racing icon.

This exclusive 44mm Carrera Chronograph Tourbillon x Senna, limited to just 500 pieces, is skillfully constructed from robust yet refined titanium. Striking features include a fixed forged carbon bezel engraved with Senna’s name and a tachymeter scale that maxes out at 400 km/h – mirroring his love for high-speed racing. At the 9 o’clock position, a subtle yellow “S” logo on the chronograph counter pays homage to Senna’s iconic style. The intricate skeleton dial, featuring various finishes and a flag motif, symbolizes his unrelenting determination.

The TAG Heuer timepiece is driven by the Calibre TH20-09, delivering accuracy and equipped with functions for hours, minutes, seconds, date, and a tourbillon. It boasts water resistance up to 100 meters and comes with a blue rubber strap for comfort and longevity. The back of the watch showcases an image of Senna in his renowned helmet through a sapphire crystal caseback, further emphasizing its unique association with the legendary racer as endorsed by the Senna Brand.

In a remark about the new watch, TAG Heuer’s CEO Antoine Pin declared, “This release is a tribute to Senna’s spirit and an encouragement for upcoming champions. This timepiece captures the enthusiasm and accuracy that characterized his path.” Bianca Senna, CEO of the Senna Brand, expressed that Ayrton would feel profoundly proud, viewing the watch as a guiding light for future generations to strive for excellence.

Starting from November 2024, the Carrera Chronograph Tourbillon x Senna will retail for 37,000 Swiss Francs. You can find comprehensive details about this watch on TAG Heuer’s official website or through their authorized dealers.

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2024-10-31 12:26