Martine Rose consistently pushes boundaries in the realm of fashion design, never hesitating to use her collections as a narrative platform. In the Spring/Summer 2025 campaign captured by Sharna Osborne, Martine Rose emphasizes visuals rooted in disruption, wit, and sensuality.
In this campaign, characters are often depicted donning wigs and brightly colored prosthetics, casting striking shadows that stand out on their own. This imagery symbolizes a collection that delves into unusual concepts of identity and disguise while challenging traditional beauty standards. The visible and intentionally exaggerated body modifications spark discussions about our perceptions of vulnerability and safety.
In the campaign, characters wear wigs and bright prosthetics to create striking silhouettes. This represents a collection that questions what beauty means by exploring unconventional ideas of identity and anonymity. The noticeable body modifications make us think about how we see vulnerability and protection.
This new season’s collection showcases a fresher, gentler, yet edgier aesthetic. Adopting a do-it-yourself vibe, the women’s garments are innovatively designed – camisoles, shirts, and skirts feature brassiere cups molded from elbow patches and motorcycle knee guards. Sculptural leather skirts boast reversed zippers and leather detailing on utility shorts and chaps with arched front zippers for convenience. For men, the suits are double-breasted to harmonize with formal pencil skirts, adding a touch of elegance and flowiness to the playboy gowns. The menswear leans towards a triangular silhouette in tailoring. Classic pieces resurface, such as long coats, jackets styled like shirts, and outerwear worn as mid-layers under jacquard knits. Accessories include colorful crochet bags, oversized belt buckles, pendant necklaces, earrings, and more.
Look out for the SS25 collection dropping online soon.
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2025-01-08 11:56