Following the successful collaboration with Pharrell for Louis Vuitton, NIGO unveils another partnership, this time with KENZO during the Fall/Winter 2025 season. The camaraderie is palpable at Paris Fashion Week as NIGO teams up with his long-standing friend, Futura, whom he has known since the ’90s. The renowned New York graffiti artist contributes his distinctive calligraphic style to KENZO’s traditional symbols, infusing a taste of the New York cityscape into the luxury brand.
Prior to tonight’s event, NIGO shared with the media that he first encountered Futura in Tokyo back in 1996. Being a fervent admirer, NIGO reminisced about their initial encounter when Futura donned one of his windbreakers featuring detachable sleeves. This marked the beginning of their interaction. Since then, NIGO frequently visited Futura in New York, and vice versa. Tonight, Futura was present among the audience, adorning one of their collaborative pieces for KENZO.
Futura reimagined the KENZO flower with his distinct calligraphy, also incorporating his iconic atom logo on jackets, bombers, trousers, and wide-leg pants. The graffiti-inspired spray effect transforms the contemporary KENZO flower onto the kimono collar. Futura rebrands KENZO’s logo using his unique font that adorns various accessories such as shopping bags, bouquet wraps, beer bottle holders, and baguette bags. NIGO emphasizes these elements, reminding us of the popularity of these items in New York during the ’90s. He also recalls Futura writing “fragile” in Japanese on a shirt he designed in 1990, which is now featured on the tags of these pieces.
The strong bond between these two locations is influenced by NIGO and Futura’s unique collaboration for this series. The theme revolves around a forward-thinking commuter collection, where the male wardrobe is envisioned as a swift journey from East to West, traversing Tokyo to Paris. Design elements draw inspiration from classic Japanese pachinko arcade machines, while NIGO and KENZO collaborate on graphics depicting the stunning vistas of Mount Fuji and Paris, reminiscent of the Fall 1998 Orient Express. The iconic Kenzo Weave pattern remains a key element, influencing denim and jacquard patterns. With his time spent equally in Japan and Paris, NIGO incorporates personal experiences into this collection, honoring his long-standing creative alliance with Futura, thereby giving KENZO a modern twist for the upcoming season.
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2025-01-25 05:56