In a backdrop of both barren mountain scenery and urban city blocks, Wander‘s SS25 collection brings a revitalizing twist to their hiking-inspired designs by incorporating seasonal materials, nostalgic motifs, and vibrant colors.
The assortment seamlessly connects wild nature and urban life through a blend of laid-back clothing like the twill blazer alongside more functional apparel such as PERTEX jackets. Embracing its technical side, Wander emphasizes the PERTEX jackets in various earthy and watery tones, and fresh prints. The collection is further invigorated with a youthful vibe thanks to modern elements like a silver mesh top and a transparent raincoat.
Without hesitation, the brand emphasizes its love for prints by consistently incorporating a snowy mountain motif and hand-sketched mountain landscapes and woodland scenes throughout its collection. Moreover, Wander skillfully infuses texture into its technology-based gear, using materials like fast-drying seersucker, pleated fabrics, crinkled nylons, and translucent ripstops in shirts, trousers, outerwear, and accessories. To complete the look, muted neutrals and pastels are used alongside a preference for various shades of blue – from turquoise to cobalt – that reflect the tranquility of clear skies and calm seas.
Take a closer look at the gallery above for an in-depth exploration of the current campaign.
And remember to keep an eye on Wander’s official Instagram account as we approach Spring 2025, when their SS25 collection will be making its debut.
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2025-02-07 00:56