Zendaya Stars in On’s New ‘Zone Dreamers’ Campaign

once more, Zendaya and On find themselves in our universe, but this time they’ve ventured into the cosmos. Their newest collaboration, titled Zone Dreamers, serves as a preview for the “unmade movie of epic proportions,” an out-of-this-world journey. According to a press release from On, this sci-fi adventure was designed to honor “self-assurance, camaraderie, and the potency of motion.

In this video, visual artist Nadia Lee Cohen directs and fashion stylist Law Roach styles the outfits, taking us on a space expedition led by Zendaya. The exploration includes learning, training, and moving through a retrofuturistic landscape that blends 1970s sci-fi aesthetics with performance art. On’s latest products are showcased prominently, with the hero pieces being their new Cloudzone lifestyle sneaker and Studio Knit Bodysuit. Additionally, various items such as crop tops, tights, jackets, tees, and shorts from On’s Spring/Summer 2025 Movement Lifestyle collection are also featured.

Creating Zone Dreamers was an absolute pleasure for me,” expressed Zendaya. “Working alongside On has been wonderful as we’ve breathed life into something so imaginative and unconventional. Partnering with Nadia for the first time introduced a truly distinctive vibe on set, and collaborating with Law yet again made the journey even more memorable. This campaign embodies courage, friendship, and that trust which empowers you to venture beyond your comfort zone and explore something fresh.

All the goods seen in the video are available for purchase now via On’s webstore.

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