Louis Vuitton Reveals “Ocean BLVD” Colognes Collection With Alex Israel
Louis Vuitton unveiled its newest line of five colognes through a collaboration with multimedia artist Alex Israel. This presentation took place in a miniature, fictional version of Los Angeles’ Ocean Boulevard, created by Israel. In this setting, each cologne was showcased in a distinct building, inspired by and named after its corresponding scent. These structures served as homages to both the City of Angels and Louis Vuitton’s rich history in design.