As a gamer who’s spent countless hours exploring digital landscapes and virtual wildernesses, I can’t help but be drawn to MARKET’s Fall/Winter 2024 collection. The spirit of the Great Outdoors they’ve captured is truly enchanting, especially for someone like me who’s yet to leave the pixelated forests behind.
With a bustling fish market as its storefront in Soho, MARKET draws ongoing inspiration from nature for its latest clothing line. For the Fall/Winter 2024 collection, MARKET channels the essence of the wilderness to create an assortment of versatile apparel that takes wearers from the edge of a stream to their living room comfortably.
For the Fall/Winter 2024 line, this established streetwear brand aims to refresh some of its iconic designs. The new collection maintains the brand’s unique blend of humor and tradition, and even collaborates with TikTok personalities Gucci Pineapple and Irene Lee for the lookbook. The color scheme leans towards earth tones, featuring olive green and camouflage patterns prominently. A High Pile Fleece Quarter Zip, adorned with a vintage car graphic on the bottom, serves as the collection’s key piece.
In other places, the Zip-off Moraine Pants emphasize technical aspects, featuring detachable lower parts for versatile styling. Meanwhile, the Smiley Camo Hoodie and Pants are camouflaged, while the Smiley Sweater showcases an eye-catching crosshairs pattern.
MARKET delightfully showcases its visuals, creatively adapting familiar MARKET themes such as Smileys, Bears, College Arcs, “Call My Lawyer,” and “Beware of Dogs” across various designs.
Check out the showcased items in the lookbook up there! Don’t miss your chance to own one when it becomes available for purchase this coming Friday, October 11, directly from MARKET’s online store and also at FISH MARKET in person. I can hardly wait!
297 Canal St.
New York, New York 10013
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2024-10-09 19:25