As a seasoned movie critic who has witnessed the rise and fall of countless film franchises, I must say that the resilience and creativity demonstrated by Parker Finn and his team with the Smile franchise is truly captivating. The first film, released in 2022, was a breath of fresh air in the post-COVID-19 era, and its success story serves as an excellent case study for aspiring filmmakers.
Parker Finn, the filmmaker behind the 2022 chilling hit “Smile”, hints at more unexplored ideas for a potential franchise expansion. Although the sequel “Smile 2” is set to premiere soon, Finn suggests that we’ve merely dipped our toes in the vast ocean of horror that surrounds those chilling smiles: “We believed we’d solved the mystery in the first film, but we’ve probably only drawn a small amount from the ocean.
Here’s my take:
During discussions about “Smile 2”, the director expressed a desire to delve deeper into the theme, potentially through additional sequels and narratives.
In the sequel, or Smile 2, I’ve chosen to reveal fresh insights and details that weren’t shown in the first film, providing a unique and expanded perspective for viewers.
I find certain concepts truly intriguing, and I can’t help but envision a series of “Smile” films, with each installment getting increasingly unpredictable compared to its predecessor.
What’s captivating about Smile is its ability to weave itself into a multitude of narratives, a variety of personas, and diverse realms.
In the movie titled “Smile 2”, the renowned pop artist Skye Riley, played by Naomi Scott, encounters a grave danger while embarking on a global tour. The chilling presence of modern horror maestro Kyle Gallner, who previously appeared in the first film, is back. Alongside him, the supporting cast includes Rosemarie DeWitt, Lukas Gage, Raúl Castillo, Miles Gutierrez-Riley, and Drew Barrymore, among others. However, it remains a mystery what part Drew Barrymore will take in her thrilling comeback to the horror genre.
Could the Smile Phenomenon Take Place Again?
The marketing strategy played a significant role in the successful promotion of Smile. The campaign gained massive traction on social media as people began to imitate the movie’s creepy grin in public, prompting others to record these instances. This sudden buzz left everyone wondering why such a simple idea hadn’t been utilized before. Moreover, the film garnered over $200 million at the box office while only costing $17 million to produce, which underscored the effectiveness of viral marketing for the sequel.
In the sequel named “Smile 2“, the mood has been softened a bit. So far, Skye Riley has been presented as a genuine pop star, with actual singles released and billboards erected to advertise her latest album. Though marketing is always beneficial, it remains unclear if “Smile 2” will replicate the success of its original version as Halloween draws near. If it manages to become even a modest hit, then we might anticipate “Smile” becoming an annual spectacle in event cinema.
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2024-10-01 23:02