TelevisaUnivision on Monday became the latest media company to feel an advertising pinch.
The large Spanish-language media company has announced that it anticipates a decrease in total revenues for the second quarter of this year compared to last year, primarily due to weak U.S. advertising markets and currency exchange fluctuations. TelevisaUnivision, scheduled to release its Q2 financial report on July 22, predicts revenues will be roughly $1.2 billion, which is lower than the $1.25 billion earned in the same period last year (June 30, 2024).
The business not only owns the Univision network but is also expanding its ViX streaming service to target a younger demographic. Moreover, the ViX platform has introduced an additional ad-supported premium membership option.
ViX now encounters increased competition for advertising budgets due to the introduction of adverts in original content by Amazon’s Prime Video, Netflix, and Disney+, as well as Free Advertising Supported Streaming Television (FAST) channels that don’t charge a subscription fee.
Previously, TelevisaUnivision announced plans to transform its two regional U.S. and Mexican companies into a single global entity, merging their linear and streaming services to create a content-focused media titan. Additionally, the company has reached an agreement with Disney, enabling TelevisaUnivision’s collection of networks, such as Univision, UniMás, TUDN, and Galavisión, to become available on Hulu + Live TV in the U.S. market as a key component of their service.
In Mexico, meanwhile, Disney+’s streaming service, ViX from TelevisaUnivision, will be available as part of a package deal.
TelevisaUnivision and its subsidiary, Univision Communications, have proposed a $1 billion debt offer through a private placement of senior secured notes maturing in 2032. This media company plans to utilize the funds from this offering to aid in refinancing a portion of their existing 6.625 percent senior secured notes due in 2027.
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2025-07-14 20:25