As a seasoned gamer with a knack for staying ahead of the trends, I’ve always been on top of my streaming game. Netflix has been my trusted companion for years, providing me with endless entertainment options that cater to my eclectic tastes. However, this recent political saga involving Reed Hastings and his endorsement for Kamala Harris left me slightly puzzled.
In terms of top-tier streaming platforms, Netflix continues to stand out among its peers. However, it’s worth noting that over the summer, Netflix experienced a potential dip in popularity following co-founder and executive chairman Reed Hastings’ public endorsement of Vice President Kamala Harris over former President Donald Trump during the 2020 U.S. election. This endorsement, which was made by Hastings, may have influenced Taylor Swift’s successful voter registration efforts.
Reed Hastings Made A Presidential Endorsement Over The Summer
In July, when President Joe Biden announced he wouldn’t run for reelection, his Vice President Kamala Harris became the Democratic Party’s challenger against Donald Trump in the 2024 election. After hearing this news, Hastings expressed the following on X (previously known as Twitter):
Congrats to Kamala Harris — now it is time to winJuly 23, 2024
Additionally, it’s said that Hastings gave $7 million to a political action committee backing Harris’ presidential campaign. This post, which has garnered over a million views on social media, sparked numerous political discussions about Hastings. However, what stood out most was many people stating they would be cancelling their Netflix subscriptions. One person commented “I’m calling it quits,” while countless others announced they were ending their monthly memberships. Recent figures suggest that a significant number of people indeed discontinued their Netflix service.
According To Data, Three Times More Netflix Subscribers Axed The Service The Same Week
On July 22, Reed Hastings posted a tweet, and as per new data (from IndieWire), Netflix witnessed a 2.7 times increase in unsubscribing users from July 25 to 29. This was significantly higher than the numbers from the two weeks prior. Additionally, it was reported that July 26 saw the highest number of Netflix subscribers deciding to cancel their service throughout the entire year of 2024.
Despite an increase in cancellations following Reed Hastings’ endorsement of Kamala Harris during that week, the number of people leaving the service has since stabilized at normal levels. This suggests that while Hastings’ political stance may have had some impact on business, it appears to be quite minimal overall and seems linked to his comments and donations.
Taylor Swift’s Kamala Harris Endorsement Had A Massive Impact On Voter Registration
The data gathered by Antenna showcases how public figures getting political can impact business, but it’s hard to forget the reach Taylor Swift had last month when she endorsed the same candidate after Kamala Harris’ first debate with Trump. Here’s what she posted on Instagram:
A post shared by Taylor Swift (@taylorswift)
A photo posted by on
Following Taylor Swift’s endorsement of Harris, it is said that over half a million individuals were inspired to visit Vote.gov for voter registration. With approximately 283 million followers who likely follow for updates on her upcoming projects, Swift’s political stance certainly caused quite a stir!
Regardless of the recently released Netflix data, it’s clear that the streaming service has a robust future ahead, given its impressive 277 million global paid subscribers as of June 30, 2024. If you’re considering whether or not to join, be sure to explore upcoming Netflix movie and TV releases for 2024 on TopMob to make an informed decision.
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2024-10-02 02:37