Austin Butler Becomes the New Face of Breitling’s Exciting Top Time Campaign!

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Austin Butler has a new role as part of the Breitling squad.

As a gaming enthusiast, it’s exciting for me to announce that I’ve become part of the prestigious Breitling family as their brand ambassador, representing the new Top Time B31 model. For me, Breitling embodies the spirit of adventure and pushing boundaries – values that resonate deeply with my own passion for living life on the edge. I join a remarkable lineup of Breitling ambassadors, including Brad Pitt, Charlize Theron, and Adam Driver. Just like them, the Top Time resonates with me; it symbolizes the freedom and readiness to roll with the punches that I’ve always strived for in my life. I’m thrilled to be part of this dynamic team!

Over a span of four years, the recently introduced B31 time-only caliber model boasts a distinctive design that showcases Breitling’s iconic elements such as a freely oscillating balance wheel for enhanced accuracy and a skeletonized bidirectional oscillating weight powering the self-winding mechanism. This 38 mm watch can be paired with either a perforated leather strap featuring contrast stitching or a three-piece stainless-steel bracelet with an off-centered link in the middle.

During the marketing campaign, Butler showcases the leather strap variant. He’s pictured in multiple styles such as rocking a leather jacket and white tee on a motorbike, and a full denim ensemble. In another setup, he’s seen holding a guitar.

I’ll offer a rephrased version that is clear, natural, and easy to read:

The Hollywood Reporter contacted Breitling CEO Georges Kern through email for additional information about Butler’s appointment with Breitling and what sets this collection apart.

Could you describe the nature of your encounters with Austin Butler while working together on set? You’ve mentioned that you were deeply impressed by his commitment and focus on minutiae. Could you share some insights about these interactions?

Austin Butler demonstrates remarkable intelligence, genuine kindness, and an effortless charm. During our conversations during the photo shoot for the campaign, I was struck by his thoughtfulness regarding his career. He meticulously evaluates his decisions, ensuring he doesn’t rush or accept roles that don’t resonate with him authentically. His talent is undeniably impressive.

Apart from being a skilled professional, he showed remarkable resilience during our shoot, which was swelteringly hot. Yet, he maintained his focus and stayed committed throughout the process. Austin takes his work seriously, ensuring precision in every aspect of his performance or appearance—be it on-screen acting or a campaign. This unwavering dedication resonates with us at Breitling. Moreover, we had an enjoyable camaraderie during our time together.

What makes this collection referred to in promotional materials as ‘the most bohemian,’ and why does Austin fit this description particularly well?

To truly grasp why the Top Time watch is thrilling, you need to delve into its background. In the late 1950s, chronographs were losing their charm; young adults considered them old-fashioned, a style preferred by grandfathers. However, chronographs have always been Breitling’s forte, and our third-generation leader, Willy Breitling, wasn’t ready to see them fade away. He revolutionized the field, creating a chronograph unlike any other – vibrant dial designs, unique case forms, and striking colors. The outcome was the Top Time, a watch that flouted all norms and perfectly encapsulated the zeitgeist of the time. It became a hit in fashion publications, and even graced James Bond’s wrist in Thunderball, marking its debut as the first Q-modified watch.

Austin Butler suits the image of this collection exceptionally well, as his career mirrors the spirit of Top Time – one marked by independence. He thoughtfully selects his projects, molds his characters, and works with Hollywood’s elite on terms that are his own. His stylish, contemporary yet vintage aesthetic harmonizes flawlessly with both the collection and our brand, making for a perfect fit.

Below are pictures featuring Butler in the latest Breitling advertisement campaign, accompanied by a selection of images from the collection.

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2025-03-25 16:24