Billionaire Boys Club JP Goes Cozy for Fall/Holiday 2024

Billionaire Boys Club JP Goes Cozy for Fall/Holiday 2024

As someone who has spent years navigating the bustling streets of Tokyo, I can confidently say that Billionaire Boys Club‘s Fall/Holiday 2024 collection is a testament to the city’s unique blend of streetwear and high fashion. The camouflage, pinstripes, and sherpa fleece evoke a sense of urban resilience, while the collegiate crewnecks and printed puffers nod to the timeless allure of Ivy League style.


For its Fall/Holiday 2024 collection, Billionaire Boys Club is simplifying things, focusing on essential items like printed parkas, academic-style crew necks, and an abundance of camouflage patterns. This new seasonal release marks a powerful comeback to the brand’s traditional style, particularly evident in its Japanese branch.

At the forefront is a camouflage-patterned puffer coat featuring a neckpiece reminiscent of a scarf. The color scheme, soft in tones of green and gray, is accentuated by subtle Billionaire Boys Club logos placed on the collar and chest.

At the heart of their offerings lies a collection centered around jackets. This outfitter provides not only a camouflage work jacket accompanied by matching cargo pants but also a down puffer jacket adorned with pinstripes, and a cardigan in a varsity-style “B” shape that carries the same pinstripe pattern.

In this latest collection, Sherpa fabric is being heavily utilized, as BBC embraces comfort in its design of garments such as a two-tone Sherpa fleece and a lime green Sherpa set. Notably, the lime green set incorporates technical aspects like spacious pockets strategically placed and insulation vents into what would otherwise be a laid-back style.

To complete the collection, there are two work shirts – one in navy and the other in gray – both featuring BBC designs on their reverse sides. Additionally, a selection of graphic t-shirts and crew necks are also included.

Check out the complete Billionaire Boys Club Fall/Winter collection showcased in the lookbook above, and purchase items from this lineup immediately on the official Billionaire Boys Club Japan webstore.

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2024-08-28 17:57