As a dedicated follower of film and literature, I must say that the recent release of “It Ends with Us” has been nothing short of captivating. Having read Colleen Hoover’s book, I was eagerly awaiting its adaptation to the big screen, but I never anticipated the whirlwind of excitement and intrigue it would generate.
As a devoted cinema enthusiast, I must admit that the action-packed duo of Deadpool and Wolverine dominated the box office this past weekend, but here’s the twist – during the weekdays, it’s Colleen Hoover’s It Ends with Us that’s been stealing the show. This suggests that the film’s popularity isn’t fading away. The Blake Lively-led It Ends with Us has been generating quite a buzz among fans and critics alike, not just for the movie itself, but also for the intriguing happenings behind the scenes. Originally scheduled for release in June 2024, the film was pushed back to August 9, 2024. This strategic move seems to capitalize on the buzz and box office success of Deadpool and Wolverine, considering Ryan Reynolds, Lively’s husband, stars in that movie. Alongside co-star Hugh Jackman, Reynolds has been actively promoting It Ends with Us, raising its profile significantly.
In an unexpectedly tight race, Deadpool and Wolverine claimed the weekend’s box office victory, but it was a narrow margin as It Ends with Us earned $50 million to take second place, trailing just $3 million behind their rivals. As reported by Deadline, It Ends with Us managed to surpass Deadpool and Wolverine during the week, seizing the number one spot at the box office on Monday, Tuesday, and Wednesday. Despite a three-week headstart, Deadpool and Wolverine had amassed $506 million domestically, It Ends with Us has displayed remarkable staying power, indicating a strong response from audiences. In less than a week, it has earned $63 million against a budget of just $20 million. Here’s how It Ends with Us compared to Deadpool and Wolverine on August 12, 13, and 14, 2024.
| NAME | Monday | Tuesday | Wednesday |
| It Ends With Us | $6.2 million | $7.2 million | $5.5 million |
| Deadpool & Wolverine | $5.8 million | $7 million | $5.3 million |
The Buzz on It Ends with Us
The film adaptation of “It Ends with Us” has been a hot topic during this summer’s movie season. Even though it was based on Colleen Hoover’s bestselling novel from 2022 and 2023, many weren’t expecting such a big wave of excitement around the movie. Both Blake Lively and Colleen Hoover certainly attracted a large audience, but some of the film’s intrigue might also be due to the rumored conflicts between Lively and director/co-star Justin Baldoni.
Prior to the release of “It Ends with Us”, it was observed that Blake Lively, Shannon Hoover, and other cast members unfollowed director and co-star Justin Baldoni on social media. Interestingly, Baldoni handled all press for the movie alone, while Lively was teamed up with co-star Brandon Sklenar. At the premiere, there was no picture taken that included Baldoni, Lively, or the rest of the cast. Since then, several reports have emerged about conflicts behind the scenes, suggesting that Baldoni felt uncomfortable around Baldoni and that Baldoni resented Lively and her husband Ryan Reynolds having creative control over the film. More recently, Baldoni has enlisted a crisis PR team to manage the negative publicity surrounding “It Ends with Us”.
No matter if people are attracted to It Ends with Us due to its backstage intrigue or love for Hoover and the book, it’s proving successful. As it enters its second weekend, the film is projected to decrease by 56%, with Alien: Romulus poised to claim the top spot at the box office. Given that Alien: Romulus may be targeting the same audience as Deadpool & Wolverine, It Ends with Us could maintain its second place, while the MCU team-up might slip to third place. Whatever the end result, this summer has been fruitful for the Reynolds/Lively family.
Read More
Sorry. No data so far.
2024-08-15 22:02