Disney World’s Latest Ad Sparked A Huge Debate Among Parkgoers, And Fireworks Are Involved

Disney World's Latest Ad Sparked A Huge Debate Among Parkgoers, And Fireworks Are Involved

As a seasoned Disney World enthusiast with over two decades of park-hopping under my belt, I must say that the recent controversy surrounding firework etiquette during shows has left me scratching my head. Having experienced the magic of these nighttime spectacles from every possible angle – on the ground, atop shoulders, and even from a wheelchair – I can attest to the fact that everyone’s experience is indeed unique and valuable.


Yearly, Disney World launches an affectionate ad campaign to highlight their parks, and this year is no different. The This Is Magic series of advertisements demonstrates the deep connection people maintain towards these Florida theme parks long after their visits. Yet, the most recent episode in this series has ignited a significant discussion among visitors concerning correct behavior during firework displays.

Over the course of this campaign, Disney has unveiled several commercials which have been widely shared on both TV and the internet. More recently, they aired one on ABC that showcased a father and daughter duo, who were also seen in the ‘There’s Magic In The World’ ad on the Disney Parks YouTube channel during the fireworks display at Magic Kingdom. In this advertisement, the father is depicted carrying his daughter on his shoulders as he shares how unique and memorable the event was for her since it was her first time witnessing a fireworks show.

On Main Street during evening events, it’s quite common for people to gather and share their thoughts. It’s safe to say that the spectacle of the fireworks wasn’t the only thing creating a buzz among the crowd.

Some Disney Parkgoers Are Upset The Theme Park Would Condone This Action 

On one hand, there are people (like myself included) who feel it’s thoughtless to elevate a child on shoulders during the performance, especially in places like Disney parks. Now, before you jump to the defense saying “But Disney is for children!”, remember that Walt himself envisioned his parks for everyone. It’s not about preventing parents from helping their kids see better; it’s simply requesting they do so at a reasonable height to avoid blocking the view of others.

Over on X, there are a lot of folks upset about this, take @PixieDustPhD for example:

@PixieDustPhD made an excellent observation: parents should hold their children at their own eye level rather than lifting them above others by a foot or two. This not only shows thoughtfulness towards those who can’t be lifted, but it also ensures safety for all involved.

In a bustling crowd during such spectacles, you’re well aware of how effortlessly people can bump into each other. A simple, unintentional shove could potentially cause a child to lose balance.

@jenillo pointed out another potential hazard of the move, tweeting:

Public Announcement: Prolonged standing or walking for extended periods might cause your children’s feet to go numb, an experience they may not notice immediately. This could happen when they are standing or fall, for example, on Main Street. Later in life, they might share this unusual experience on a podcast.

It’s quite astonishing to witness Disney World advertising their dedication to safety, inclusivity, and creating unforgettable magical experiences on a nationwide scale, considering their strong commitment in these areas.

But Others Are Happy To See Such A Beautiful Moment Captured And Encouraged

Just as anticipated, individuals on the opposing side of the argument began venting about “adults at Disney without children” and how their sense of entitlement was spoiling family’s enchanting experiences. @SirSnapback jumped into the discussion, offering advice to those who were frustrated, posting a tweet:

Just move to another spot…

At first glance, the idea seems reasonable, but in practice, it can be impractical, particularly when the performance is underway. As I’ve stated before, anyone who has navigated a bustling street during these shows will tell you that there’s rarely enough space to maneuver, let alone find an alternative location.

Another popular take came from @LuleAddict, who tweeted:

lol, can’t see the fireworks in THE SKY because of kids on parent’s shoulders. ”

Although the fireworks in the sky aren’t entirely blocked by a child on a parent’s shoulder, it’s important to note that today’s firework displays at Magic Kingdom involve more than just pyrotechnics. They also feature projections and performers soaring above the castle, which could potentially be obscured when parents lift their children overhead to get a better view.

Though it may appear challenging to find an effortless resolution, rest assured one exists. Tokyo Disney has already mastered this predicament by consistently enforcing ride-goers to remain seated throughout the performance. It’s puzzling why Magic Kingdom hasn’t followed suit with a comparable rule, but there must be a practical solution that will satisfy both parties in this heated discussion.

At dusk, fireworks are designed to create a magical memory for everyone who takes a moment to appreciate them during their visit to the parks – I find myself tearing up every time I see them. It’s essential to remember that the joy derived from these moments is not exclusive to children; it applies equally to teenagers, adults of all heights, and those using mobility aids. It’s high time for Disney parkgoers to set aside their disagreements and recognize that shared magical experiences stem from mutual assistance and respect.

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2024-08-29 04:38