As a seasoned gamer with decades of experience under my belt, I can’t help but shake my head at the antics of Funko and their brand protection software, BrandShield. It’s not every day that a company takes down an entire digital storefront like itch.io due to some overzealous AI-powered tattletale software.
They say you should never expect the unexpected, but Funko’s actions on December 9 unexpectedly shocked the whole gaming community.
According to itch.io, the company is accused of causing the shutdown of its domain, reportedly due to a brand protection software named BrandShield that some claim is overzealous in its use of artificial intelligence.
itch.io announced on X that the manufacturer of the figurines had temporarily disabled their site following a false phishing claim. Quickly addressing the situation, itch.io acted accordingly.
Despite staying offline for several hours, eventually, the site resumed operation. This downtime affected not only itch.io directly but also a multitude of users who utilize the digital marketplace for selling video games and showcasing their gaming projects.
It’s quite unusual, really, that itch.io implied Funko may have informed their mother about them and the recent events, as suggested by a tweet. A screenshot shared on X appears to show a message from their mom, stating she received an odd call concerning allegations on their social media account.
Picture a large corporation such as Funko contacting you, discussing concerns about the content you share on social media platforms. The absurdity of this scenario might even surpass anything the gaming world experienced in 2024, making it truly unprecedented.
Backers and enthusiasts of the digital platform playfully remarked that they could now tattle on Funko, mimicking a situation arising from Funko’s recent measures against itch.io.
This is akin to a scenario where children share secrets about their parents, commonly seen among toddlers and elementary school students. The supposed phone call between Funko and itch.io can be seen as a representation of how the company intends to handle the matter at hand.
Funko recently published a detailed tweet stating they requested the removal of the platform, which a fan found to be quite wordy and seemed to avoid saying “we apologize” for this situation.
Another user said “One can only imagine how many websites/profiles were taken down by mistake”, further cementing the possibility of Funko closing down itch.io’s site by mistake without even apologizing for it.
It appears that BrandShield has been receiving negative feedback from numerous gamers and enthusiasts on Reddit. This brand protection software is designed to detect online violations of trademarks and misuse of brands, leading to the swift takedown of itch.io’s website due to such infractions.
One Reddit user noted that it’s probably because BrandShield is rushing to deliver quicker outcomes for their clients, which might lead to less efficient or effective results, demonstrating the truth in the saying “hasty work leads to wasted effort.
From where I stand as an eager fan, neither itch.io nor Funko has dropped any new updates just yet. Nonetheless, this latest Tattletale episode serves as a nudge that the end of 2024 is near, and a fresh wave of gaming excitement is about to roll in! Make sure you’re in the loop with all the latest gaming news and stories by following Gfinity Esports.
READ MORE: Most Hated/Broken Characters During the Marvel Rivals Launch
Read More
Sorry. No data so far.
2024-12-10 12:42