The latest release from the coach brand, a special collection created in partnership with Seoul’s Matin Kim – a label known for functional street style – offers a fresh take on their classic aesthetic by incorporating bold, practical elements. This collaboration caters to the modern trendsetter who appreciates pieces that exude personality without compromising comfort. The collection boasts a unique flair that sets it apart from other items in your closet while ensuring effortless wearability.
The Coach’s newest collection showcases playful, customizable trinkets, vivid patterns, and adaptable elements, emphasizing uniqueness. Consistent with Coach’s dedication to self-expression, this line boasts striking features such as patchwork-inspired stitching and tag decorations. Additionally, this assortment skillfully combines the audacious styles of Matin Kim, urging wearers to flaunt their boldest, stylishly dressed iterations of themselves.
In a fresh, urban perspective, fans can purchase exclusive Coach items from this limited collection. Matin Kim drew inspiration from the vibrant and impactful youth culture of Korea and Coach’s philosophy of self-expression for this collaborative project. The outcome showcases practical shapes with an edgy twist, as demonstrated through details like unfinished hems, worn textures, and loose fits.
This genderless collection can be dressed down for everyday wear or dressed up for a night on the town. It features items like t-shirts, hoodies, jeans, bomber jackets, a cargo tote bag, and baseball caps. The color choices, reminiscent of vintage styles, include shades of brown, gray, black, and blue, which evoke the urban landscapes of not only New York but also Seoul, thereby blending the essences of both cities.
Furthermore, the house enlisted global girl group KATSEYE for its campaign, a band that reshapes industry norms and mirrors Matin Kim and Coach’s daring and ambitious characteristics. The campaign emphasizes the idea that we all embody multiple aspects and juggle various personas. As musicians, the members of KATSEYE embody two worlds. They are accustomed to drawing upon their on-stage and off-stage selves and aren’t shy about expressing their individual personalities. Despite hailing from diverse backgrounds and showcasing unique styles, they unite as an authentic reflection of today’s stylish youth, making them a suitable choice to showcase the collection.
Stuart Vevers, Creative Director for Coach, expressed his delight in today’s generation’s innovative way of dressing and how they are redefining traditional fashion norms. He found it rewarding to collaborate with Matin Kim’s Creative Director, Woobin Kim, merging the craftsmanship of Coach with the Matin Kim silhouettes, all through a creative perspective inspired by youth culture.
Woobin Kim, Matin Kim’s Creative Director, added that the urban style inherent in Matin Kim perfectly complemented Coach’s city roots, making it an exhilarating experience to meld both brands’ aesthetics and distinctive design styles to create something novel, reflecting the vibrant and dynamic essence of our community.
Upgrade your daily outfits with our latest collection, now accessible at selected Coach stores worldwide (Japan, Korea, Hong Kong), certain Matin Kim stores in Korea, and also on the Matin Kim global website (matinkim.com). Don’t miss out!
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2025-01-13 23:56