Jamie Lee Curtis agreed to endorse undergarments, yogurt, and car rentals not just because she’s already a well-known figure, but for a compelling reason.
During an interview on CBS’s “60 Minutes” last Sunday, the actress was questioned as to why she took up endorsement roles for L’EGGS pantyhose, Activia yogurt, and Hertz rental cars at a time when her acting career was flourishing. This came about even though she had already achieved critical acclaim with “A Fish Called Wanda” (1988), which earned her a BAFTA Film Award nomination, and during the success of “True Lies,” which netted her a Golden Globe and grossed approximately $387 million worldwide, making it the highest-grossing film of 1994. These are just some of her notable accomplishments.
Curtis shared perhaps a perfect response for this question, given that it aired on Mother’s Day.
Primarily, doing the commercials enabled me to be at home with my children,” she revealed. “I admit I’m an imperfect working mom, and there isn’t a single perfect working mother.
She went on to say, “Although we may give the impression that we’ve accomplished our goal and are satisfied, deep down we’re not content. I can’t help but feel this way because I know the amount of time I’ve been away from them while chasing my own creative endeavors. This realization has touched me a bit.
Curtis and her spouse Christopher Guest are the proud parents of two children: Annie, who they welcomed into their family through adoption back in 1986, and Ruby, who joined them via adoption in 1988.
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In a conversation with NBC’s Today, Kristen Wiig admitted that the Activia commercials had been a challenging aspect for her since they often kept her away from her family due to work obligations. (It’s worth noting that Kristen Wiig humorously portrayed those Activia ads on Saturday Night Live.)
Curtis explained in 2011, “The reason I stopped selling yogurt was because it made you experience digestive issues for seven years. One part of the reason I’ve been doing commercials is to bridge the gap with my family. I’ve been doing this for a really long time, and it allowed me to earn a living while being at home.
Without a doubt, Curtis is the child of actress Janet Leigh, who skillfully managed both motherhood and her own acting endeavors.
Recently, Curtis bagged her first Oscar for the movie “Everything Everywhere All at Once.” This past awards season also saw nominations for her role in “The Last Showgirl” at both BAFTA and SAG Awards. Her future projects include films titled “Freakier Friday” and “Ella McCay.
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2025-05-12 05:54