As a gamer with a keen eye for fashion, I must admit that Jeremy Allen White‘s latest stint for Calvin Klein’s Fall 2024 campaign has left me thoroughly impressed. Having grown up in the era of Calvin Klein’s ’90s aesthetic, it’s heartening to see the brand maintaining its timeless appeal while keeping it fresh and relevant for a new generation.
Following his headline-making stint as a model on a New York City rooftop for Calvin Klein’s Spring 2024 ad campaign in January, which caused quite a stir online, Jeremy Allen White has landed another leading role in the brand’s Fall 2024 promotional material – this time, basking in sunlight and lounging poolside.
In this photoshoot expertly directed and captured by Mert Alas, The Bear‘s actor is depicted in stylish poses, showcasing the brand’s timeless denim and underwear outfits. He can be seen relaxing on patio chairs, striking a pose against scenic backdrops, and enjoying leisure time by a sparkling blue pool surrounded by large dogs. The photos are accompanied by a video where White is seen unwinding on his rooftop deck, spraying water on himself, and frolicking with the animals.
“Calvin Klein described Jeremy Allen White as a dreamy sight under the sun, encouraging viewers to observe each instance with fresh perspective, in their Instagram post’s caption.”
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In a statement, White expressed his delight at returning to Calvin Klein, noting that their style is everlasting and it’s fantastic to collaborate once more with the whole creative squad for this fresh initiative.
As a devoted admirer, I’ve noticed that throughout his campaign, he consistently dons Calvin Klein’s iconic ’90s straight-slim and standard straight jeans, along with their timeless ’90s trucker jacket. Beneath these, he showcases the label’s latest modern cotton air and classic cotton underwear.
See Jeremy Allen White’s latest Calvin Klein campaign in the gallery above.
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2024-08-27 17:26