As a gamer with a knack for both LEGO sets and Nike sneakers, this partnership has left me buzzing with excitement! Growing up, I spent countless hours building my own LEGO cities and dreaming of owning every pair of Nike shoes under the sun. Now, it seems that these two iconic brands are coming together to create something truly extraordinary.
LEGO and Nike are officially joining forces.
On Thursday mornings, I woke up to some exciting news – a multi-year team-up between my favorite toy company and the biggest sportswear brand! This partnership is going to result in a bunch of cool, shared products, content, and experiences that we’ll get to enjoy. The goal here is to motivate, engage, and empower kids worldwide, which means their upcoming releases are likely designed with us young gamers in mind!
In a statement, Alero Akuya, Vice President of Brand Development at LEGO, expressed enthusiasm about collaborating with Nike on this venture. This collaboration aims to reinvent the connection between creative play and sports, he explained. By working together, we intend to design extraordinary experiences that will captivate and thrill children globally, sparking their creativity.
At Nike, we feel strongly that sports have the ability to advance the world, especially for children, asserts Cal Dowers, Vice President of Global Kids at Nike. In partnership with the LEGO Group, we’re thrilled to extend this invitation to all kids to join us in exploring a novel perspective on sports and imaginative play.
As an enthusiast, I can’t help but express my anticipation for the unveiling of the collaboration between LEGO and Air Jordan. While the specifics of how it will materialize are yet to be revealed, it seems that we can expect beginner-friendly LEGO kits designed around kid-friendly themes.
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2024-08-22 19:55