‘Like An Axe In Your Head’: Madame Web Producer Reacts To The Movie’s Infamous Flop

‘Like An Axe In Your Head’: Madame Web Producer Reacts To The Movie’s Infamous Flop

As a die-hard fan of superhero movies, I can’t help but feel a pang of sadness and disappointment when I hear about the struggles behind the scenes of a failed production like “Madame Web.” Having invested so much time, energy, and resources into bringing these stories to life on the big screen, it must have been absolutely devastating for producer Lorenzo di Bonaventura to witness the movie’s underperformance in both theaters and critical reception.


For over 10 years, the superhero genre has ruled the entertainment industry, with different studios creating their unique cinematic universes. An example is Sony’s Spider-Man Universe, where they showcase characters from Spider-Man lore, yet without featuring Peter Parker himself. The most recent addition to this series is “Madame Web,” which is currently available to stream on Netflix. However, this movie gained unwanted attention and failed to generate significant revenue. Producer Lorenzo di Bonaventura has recently spoken out about the disappointing box office performance of “Madame Web,” comparing it to the painful experience of having an axe hit your head. Let’s examine the situation further.

Although the film had a talented acting ensemble, “Madame Web” underperformed at the box office and became a topic of amusement on social media. It eventually found a home on Netflix, where it drew large audiences due to viewers’ negative reactions, with many criticizing that the superheroes spent very little time in their costumes. In an interview with ComicBook, Lorenzo di Bonaventura spoke candidly about the disappointment of the movie’s reception. He expressed:

I can’t help but share with you how devastatingly sad that moment was in the game, really getting to me like a sharp axe piercing through my thoughts.

It’s unfortunate and disheartening that so much resources and effort were poured into the production of “Madame Web,” only for it to underperform in theaters and face harsh criticism from critics. This must have been a disappointing experience for di Bonaventura, making the prospect of a sequel being green-lit by Sony unlikely in the near future.

Madame We faced a great deal of criticism upon its premiere. Critics poked fun at Dakota Johnson’s monotone acting, questioned the absence of true superheroes, and pointed out the noticeable use of Automated Dialog Replacement (ADR) for the villain’s lines. However, the film performed exceptionally well when it was released on Netflix, adding to the complexity of evaluating its success. The movie’s producer acknowledged in an interview with ComicBook that determining the movie’s ultimate success after streaming is a challenging task.

I think one of the things, and, and this is a longer conversation which I’d be happy to have. I think one of the problems with streaming is that we don’t know how to judge failure or success, right? Opening weekend when it doesn’t work, you just got slammed side of your head. And so the brutalness of failure really makes you concentrate on the next movie. And I don’t want that experience again. So there’s a, it’s a harsher experience. So I think that has a lot to do with what kind of movies now that I look at, like, all right, how am I gonna approach this?

Based on the evidence, it appears that the work on “Madame Web” has deeply affected people involved, including Lorenzo di Bonaventura, who plans to carry this influence into his upcoming projects.

As a gamer, I’ve got to admit, I was really looking forward to seeing Jared Leto’s Morbius in action on the big screen. But unfortunately, it didn’t quite live up to expectations at the box office, not once, but twice. And now, with Madame Web bombing as well, Sony’s shared universe is starting to feel a bit shaky. I can only imagine the pressure building for the next installment, Kraven the Hunter, to really knock it out of the park and bring audiences back to the theater. However, without the web-slinging Spider-Man to tie it all together, I’m not sure if it’ll be enough to draw in the crowds.

As a film enthusiast who has been following the comic book world for decades, I can hardly contain my excitement as I wait for Kraven the Hunter to hit theaters on December 13th, 2025. The anticipation builds with each passing day, and although I’ve tried to satiate my curiosity by checking out the latest movie release dates, nothing compares to the thrill of knowing that soon, all will be revealed on the big screen. The rich history and intrigue surrounding this iconic character have left me longing for more, and I can hardly imagine the visual masterpiece that awaits us all. So, fellow fans, let us bide our time patiently and eagerly, as we prepare ourselves for an unforgettable cinematic experience with Kraven the Hunter.

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2024-07-26 18:37