As a lifelong sports enthusiast and a dedicated gamer, I can hardly contain my excitement for this incredible partnership between Valhalla and the English Premier League! With its play-to-earn MMORPG making a grand entrance into the world of football, it’s like my two favorite pastimes have collided in the most epic way possible.
As a passionate gamer, I’m thrilled to share that my go-to game, Valhalla, is making a big splash among sports enthusiasts! This play-to-earn MMORPG is teaming up with the English Premier League for a massive advertising campaign. So, get ready to see Valhalla take center stage during the 2024-25 EPL season, lighting up ad platforms in over 190 countries! Here’s what you can anticipate from this partnership, focusing on the hard numbers.
Gearing up for the English Premier League
In the bustling world of sports, it’s tough to overlook the vibrant LED screens surrounding Valhalla, showcasing game updates during live matches, as they dominate the English Premier League, a league that attracts a growing number of viewers annually. This league outnumbers both the UEFA Champions League and Bundesliga in terms of viewership, with an impressive 3.23 billion viewers expected for just the 2022-23 season alone.
To put it simply, advertising your campaign to 712 million households significantly increases the potential audience to approximately 2.01 billion viewers, and this is just a small portion of its impact. Furthermore, according to Nielsen’s statistics, highlight shows attract an impressive 1.22 billion viewers, considering they encompass not only live content but also other types of material as well.
Social media reach and beyond
In terms of internet influence, the social media platforms of Premier League clubs boast an extraordinary number of followers that sets them apart. On Facebook alone, there are approximately 240 million fans, while Instagram counts 157 million followers. TikTok has garnered 56 million fans, and X boasts a following of 123 million. YouTube completes the picture with around 28 million more fans.
By carefully positioning advertisements during broadcasts, we ensure optimal visibility for viewers. Moreover, the content is customized based on audience preferences, providing a dynamic viewing experience. Additionally, our multifaceted approach ensures visibility not only on traditional TV but also on mobile devices and online platforms, expanding our reach.
Maximised hours on-screen
As a passionate viewer, I’m thrilled about the upcoming campaign that will reign supreme during this season, reaching every corner of the globe! We’re talking about an impressive 100 minutes of airtime, a significant chunk of which will be shown during matches. Plus, we aim to capture the attention of at least 40% of the advertising space, ensuring maximum visibility.
It is projected that Europe will receive around 81 million views, while Asia and Oceania are expected to see about 47 million impressions, with Africa estimated at approximately 48 million impressions. You can discover everything about the creature-collecting MMORPG on various platforms such as BBC (highlights), Sky Sports, TNT, USA Network, FuboTV, Amazon Prime, Optus Sports, Disney+ Hotstar, Telemundo, beIN Sports, Sky Deutschland, Star Sports, DAZN, NBC Sports (including Peacock), Supersport, Sky Italia, Astro, Now TV, and many others.
If everything seems fascinating to you, feel free to visit the official Valhalla site to keep yourself informed about the recent advancements.
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2024-08-14 17:48