In the initial phase of this year, Spotify’s paid user base rose to a staggering 263 million, marking an 11% increase compared to the same period last year. This figure surpassed their projected number by a significant margin of three million.
User growth on our platform surged to an impressive 675 million monthly users, marking a 12% increase compared to the same time last year. This is the largest number of new users we’ve ever added in a year, outperforming our predictions by 10 million. Our earnings also exceeded expectations, hitting €4.2 billion, which represents a 16% rise year-over-year. To top it off, our operating income reached a record high of €477 million for the company.
The increase in ad-supported income by 8% compared to the previous year was primarily due to a rise in music and podcast advertising, stemming from more impressions being sold. However, this growth was partially balanced out by lower pricing and improved management of our podcast inventory within our owned and licensed portfolio, which showed some softness.
Despite a slight discrepancy from the company’s projected operating income, it was influenced by an unexpected €96 million in social charges. This amount exceeded the forecast by €80 million, primarily because of increased share value during the quarter.
The figures are reported after Spotify’s initial profitable year has ended, followed by a price hike in July 2024.
2025 has me buzzing with anticipation, and I’m feeling optimistic about where Spotify stands as a product and a company, I must say. We’re going to keep taking strategic risks that will create lasting effects, all while boosting our speed without compromising the impressive efficiency we demonstrated last year. It’s this unique blend that will empower us to construct an exceptional and invaluable user experience, foster sustainable growth, and continue to inspire creativity on a global scale.
More to come.
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2025-04-29 14:24