Why The Actor In GoDaddy’s 2025 Super Bowl Commercial Looks So Familiar

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For several decades, GoDaddy has consistently aired ads during the Super Bowl. Not all these ads have received positive reviews; for instance, the overly sensual ad from 2013 featuring Bar Refaeli and Jesse Heiman locking lips for an extended period. Despite GoDaddy primarily dealing with registering online domain names, many of its Super Bowl commercials have veered into explicit territory. However, they’ve chosen a more subdued approach for the 2025 game.

The ad for GoDaddy Airo, an AI toolset designed for small business owners, features a man designing a website for high-end goggles. He becomes engrossed in the surge of orders he’s receiving, often hurling coffee cups into the trash as he’s overwhelmed by customers eager to purchase his goggles.

Who stars in GoDaddy’s Super Bowl commercial? The ad reveals the answer if you carefully notice their logo: it’s Walton Goggins. It appears that aside from acting, he has a venture called Walton Goggins Goggle Glasses as an entrepreneur. Perhaps his alliterative surname played a part in securing the role, but he’s also an exceptional actor, so let’s explore his impressive filmography.

Fallout, Marvel, Justified – You name it, Walton Goggins is in it

Walton Goggins boasts an impressive filmography that stands out in recent times. Although his career began in the 1990s, a lesser-acknowledged accomplishment of his is winning an Academy Award. Indeed, this tidbit about Goggins may be unknown to many – he was awarded an Oscar for Best Live Action Short for “The Accountant” in the year 2002. After that victory, he gained recognition through his breakout role as Detective Shane Vendrell on the series “The Shield.”

After completing his stint on the FX cop drama series with a corrupt theme, he shifted to another highly praised series titled “Justified.” In this show, Goggins portrayed Boyd Crowder, which allowed him to exhibit his full acting potential given Boyd’s complex moralities that made him an intriguing antagonist who sometimes garnered audience sympathy. Subsequently, he appeared in two films directed by Quentin Tarantino – “Django Unchained” and “The Hateful Eight.” Lastly, Goggins entered the Marvel Cinematic Universe in a supporting role as Sonny Burch in “Ant-Man and the Wasp,” though it was unfortunate that his performance could have been more impactful if he had been given a more substantial antagonist role.

Besides teaming up frequently with Danny McBride, Goggins has also shared screen time with him in HBO’s “Vice Principals” and “The Righteous Gemstones”. More recently, he assumed the character The Ghoul for Amazon Prime Video’s “Fallout”, a role he will reprise when it comes back for Season 2. But before that, he is enjoying some time off (or at least pretending to) for the third season of “The White Lotus”.

Wait, Walton Goggins Goggle Glasses is real?

It’s often the case that famous people branch out into other ventures for additional income. For example, Bryan Cranston and Aaron Paul launched Dos Hombres Mezcal after “Breaking Bad”, and George Clooney is an ambassador for Nespresso worldwide. So, it might seem like Walton Goggins’ Goggle Glasses are just a playful tongue twister, but in reality, this business is legitimate. You can purchase a pair of Goggins’ goggles if you wish.

The company started up in November 2024, and currently offers five distinct styles of goggle glasses: Blue, Limoncello, Cumulonimbus, Mama’s Skillet, and La Tortuga. Each pair retails at $150, a reflection of Goggins’ personal enthusiasm for these accessories. As he shared with People magazine, “Sunglasses have always been a means for me to express myself fashionably, and I was on the hunt for a fresh style when it struck me: ‘I’ve worn these, I’ve appreciated these, I should create a unique experience for others.’

Moreover, he specifically employed GoDaddy in developing his business concept. In other words, the Super Bowl commercial wasn’t merely a promotion for GoDaddy, but also for Walton Goggins’ Goggle Glasses. Given that some Super Bowl LIX advertisements cost as much as $8 million per spot during the game, it’s intriguing to speculate if GoDaddy and Goggins shared the costs a bit.

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2025-01-30 22:33