As a longtime tennis enthusiast with a soft spot for streetwear, I must admit that this collaboration between Wilson and New York Sunshine has truly stolen my heart! Growing up, I’ve always admired the dedication of the unsung heroes who tirelessly maintain the tennis courts, ensuring we can enjoy our favorite sport. This collection not only pays tribute to them but does so in a way that is both stylish and authentic.
During the US Open, sports brand Wilson has partnered with streetwear label New York Sunshine for a tennis-themed line called “Extra Duty”. This partnership draws inspiration from unsung heroes – the workers who play crucial roles in organizing the beloved tennis matches we all enjoy. Many items within this collection display the phrase “tennis court maintenance” as a tribute to these hardworking individuals.
Kick-starting the lineup, we’ve reintroduced a modern version of the iconic Pro Staff 87 sneaker from the ’80s, complete with tennis ball details in an eye-catching bright yellow. Following suit, a cap showcases the brand name stitched with a distinctive yellow tennis ball pattern, further emphasizing the theme.
In this collection, there’s a distinctive sports drawstring bag, elevated with a bold yellow exterior and accentuated by silver details like the embellished Wilson logo and shoulder straps. The accompanying apparel consists of a basic white t-shirt, hoodie, and sweatshirt. They bear the phrases “tennis court maintenance pro staff” on the front and “extra duty” at the back, along with the brand names.
For many years, Wilson has been a significant figure in the sporting goods sector, with its Extra Duty ball being used as the official ball at the US Open since 1978. Over time, this ball has become an essential piece of equipment for tennis players. It is only fitting that Wilson, building on its long history, now aims to cater to the fans as well.
In a statement, the brands expressed that the special collaboration between Wilson and New York Sunshine, titled “Wilson x New York Sunshine Limited Edition,” is designed to shine a light on the unrecognized efforts of those behind the scenes in tennis. This includes the individuals who work tirelessly before sunrise and after hours, transforming the largest tennis court in Queens into the grand stage we see today.
The assortment from the New York Sunshine x Wilson collaboration is currently up for grabs on Wilson’s official site, as well as at some chosen Wilson retail outlets.
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2024-08-27 23:56