As a devoted fan of urban fashion and a frequent traveler, I cannot help but be utterly captivated by Urban Sophistication‘s latest capsule collection, “FEEELS FAMOUS.” Having followed the brand since its inception in 2016, I have witnessed the Yam siblings’ unwavering commitment to merging comfort and sophistication. With this new collection, they have outdone themselves by drawing inspiration from K-Pop celebrity airport fashion.
Founded by siblings Neta and Elad Yam in 2016, Urban Sophistication – a trendy lifestyle brand – is unveiling the second installment of its clothing line, named “FEEELS Famous”.
Drawing inspiration from the trendy fashion of K-Pop stars at airports, this collection brings luxury to life in a dynamic way through comfortable and chic designs for frequent travelers. The range includes flexible silhouettes and introduces the generously-sized “BOTOXED” bag, ideal for carrying necessities on the go. Playful graphics reinterpret airport keepsakes, such as the LA Hoodie bearing the tagline “the city that never creases.” The advertising campaign, shot at Incheon International Airport in Seoul, features a made-up K-pop group, highlighting the collection’s airport theme. “FEEELS FAMOUS” strives to blend comfort with elegance, enabling customers to emulate celebrity style during their journeys.
At Urban Sophistication, you can now purchase the assortment of eleven items, ranging from $65 to $210 USD each, in both physical stores and online.
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2024-07-16 13:25