Miami, Florida, July 23rd, 2024. I’ve been an avid crypto investor and enthusiast for the past five years, and I’ve seen my fair share of partnerships between cryptocurrencies and major events. However, this latest announcement from FLOKI about their sponsorship of India’s Tour of Sri Lanka has truly piqued my interest.
Miami, Florida, July 23rd, 2024, Chainwire
In an exciting development, FLOKI, the cryptocurrency platform, revealed today that Valhalla, a Massively Multiplayer Online Role-Playing Game (MMORPG) with a Creature-Collection theme reminiscent of classic adventures, has been named the Supporting Sponsor for India’s cricket tour in Sri Lanka.
As a researcher studying marketing strategies for sports venues, I would suggest that this collaboration will grant Valhalla substantial exposure through various high-profile advertising assets at the cricket ground. Specifically, mid-wicket pitch mats, ground LED boards, backdrops, and other visually striking elements will showcase Valhalla’s brand to a large audience during live matches.
Floki functions as the public’s cryptocurrency and serves as the utility token within the Floki Ecosystem. The objective of FLOKI is to gain global recognition and widespread adoption as the world’s prominent cryptocurrency, emphasizing utility, charitable efforts, community engagement, and marketing initiatives.
India’s triumphant team is set to visit Sri Lanka for a tour beginning July 27, starting with consecutive T20 international matches. Following this, one-day internationals will ensue from August 1, spaced two days apart. The anticipated audience for these series is substantial, projected to reach between 180 and 220 million viewers collectively for the ODI and T20I contests.
Sri Lanka Cricket showed great enthusiasm over the collaboration, expressing belief that it would increase the sport’s exposure and interaction.
A Media Spokesperson for FLOKI announced with excitement, “We’re thrilled to begin our collaboration in sponsoring the India Tour of Sri Lanka 2024. Cricket is a passion that resonates deeply with us at FLOKI, and our commitment to being an accessible cryptocurrency mirrors the intensity of this beloved sport.”
“Drawing from our past connections to cricket, FLOKI shares the conviction that cricket, much like FLOKI, bridges gaps between individuals from diverse backgrounds. Valhalla offers gamers and cricket enthusiasts a lifelike environment where they can venture alone or as a team, engage in an intricate economy driven by players, and climb the social ladder within the competitive, animated realm reflecting the possibilities cricket offers in reality. This collaboration represents our dedication to merging the gaming, cryptocurrency, and sports spheres in a significant manner.”
For the first time with their new coaches at the helm – Gautam Gambhir leading India and Sanath Jayasuriya guiding Sri Lanka – the teams will face off in the upcoming series. The T20 International matches are scheduled to take place at the Pallekele International Cricket Stadium, while the ODI encounters will be hosted at the R Premadasa Stadium in Colombo.
About Valhalla
Valhalla offers a fresh take on the Creature-Collection genre, set in an exhilarating MMORPG environment influenced by Norse mythology. In this game, players engage with an array of quirky creatures named Veras. The objective is to explore, capture, educate, and swap these beings. Players can embark on this journey either solo or as part of a clan. The economy is lively and player-controlled, enabling players to progress in the community and secure strategic dominance in the battlefield, which is represented by a hexagonal grid.
About Floki
Floki functions as the currency and token of value within the Floki Ecosystem for the people. The ultimate goal of Floki is to attain worldwide recognition and frequent usage as a cryptocurrency, emphasizing utility, philanthropy, community engagement, and effective marketing strategies. Currently, Floki boasts an impressive following of over 490,000 holders and a globally recognized brand due to strategic partnerships in marketing.
For more information, users can visit Floki’s:
Website | YouTube | Telegram | Instagram | TikTok | Discord | Facebook | Reddit | Twitch
Contact
Community Relations Officer
Pedro Vidal
Floki
marketing@floki.com
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2024-07-23 16:06