Broadcasting & Cable to Shutter As This Year’s Media Meltdown Escalates

Broadcasting & Cable to Shutter As This Year’s Media Meltdown Escalates

As a seasoned media observer with decades of experience under my belt, I can’t help but feel a sense of deja vu as I watch this year’s media landscape unfold. It seems like just yesterday we were witnessing the birth of television, and now we’re watching its titans crumble beneath the weight of change.


This year’s media meltdown chaos is picking up again.

Six months following mass layoffs, labor disputes and contract negotiations have been causing turbulence in the media industry, and the business is still grappling with significant obstacles. Yesterday provided several instances of this.

In a significant transaction, Ziff Davis has agreed to buy CNet from Red Ventures for approximately $100 million. Previously acquired by CBS for $1.8 billion and later sold to Red Ventures four years ago for $500 million, CNet is now set to join other tech platforms like Madhable, PCMag, and LifeHacker under the Ziff Davis umbrella. However, the significant drop in value serves as a stark reminder of the challenging times faced by the media industry.

It is not immediately clear what will happen to CNet staff.

In the midst of changes sweeping through the television industry, esteemed publications such as “Broadcasting & Cable” and “Multichannel News” have announced their closure, as reported by their owner Future Plc. However, the Broadcasting & Cable Hall of Fame will persist, with only the print magazines and newsletters of these trade outlets ceasing to exist.

For decades, these outlets have been essential learning platforms for media and entertainment journalists, acting as industry guides for both broadcast and cable television. Tracing its roots to 1931, B&C initially debuted as Broadcasting magazine, a publication that has continued through its print edition to this day.

It appears Future plans to debut a fresh SmartBrief newsletter and the Nexttv.com site in October, but the specifics of how these news outlets will be presented are yet to be disclosed.

At Axios, a thriving digital news organization, the CEO, Jim VandeHei, informed employees today that they will be letting go of 50 team members. This decision is due to the fast-evolving nature of the media industry. However, despite these cuts, Axios plans to continue expanding in areas they consider growth sectors. They are making these reductions now as a precautionary measure against anticipated major shifts in the industry, such as the increasing use of AI-generated content and aggregation.

Amid chaos stemming from firesales, closures, and job losses, there’s also a persistent challenge in the advertising market. Moreover, the modifications we’ve seen so far this year hint that more adjustments lie ahead.

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2024-08-06 18:24