Rihanna’s Fenty x Puma Sneakers Now Come in New Colorways: Here’s Where to Shop the Collection Online

Rihanna’s Fenty x Puma Sneakers Now Come in New Colorways: Here’s Where to Shop the Collection Online

As a seasoned gamer with a penchant for fashion and a soft spot for Rihanna, I simply can’t resist the allure of these Fenty x Puma Avanti L Sneakers! The fusion of soccer-inspired design with a dash of streetwear is right up my alley. Plus, who wouldn’t want a piece of the iconic Pelé’s legacy?


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Music sensation Rihanna and sportswear brand Puma have teamed up for a sneaker collaboration that introduces fresh color options. Working together, global icon Rihanna has added a new design to the Fenty x Puma sports apparel line, reigniting their partnership with a chic pair of shoes as Rihanna steps into her “Soccer Mom” phase.

Crafted from luxurious, aged leather, the Fenty x Puma Avanti L Sneakers have been introduced in two new colors: Club Red and Warm White. This unisex sneaker, inspired by soccer, features a fold-over tongue embellished with gold-foil Fenty and Puma logos, a gum-colored outsole, and a leather inner sole. Essentially, it blends the premium leather design of the Puma King football boot with the outsole from their Easy Rider running shoe.

Rihanna, a mother of two, expressed in a press statement that she aimed to introduce a timeless piece from the archives onto the streets. The legendary Pelé’s Avanti shoe holds such an iconic status,” says Rihanna.

In 2015, Rihanna took up the role as creative director for the women’s division of an athletic company, where she has collaborated extensively since then. Together, they have developed multiple footwear and clothing lines, such as the Fenty x Puma training shoes, the Fenty x Puma fur slides, and other collections.

Maria Valdes, Chief Product Officer at Puma, expressed her enthusiasm about the beginning of their partnership, stating, ‘It’s been thrilling from the get-go! We delved into Puma’s historical collection and zeroed in on the ideal product that resonates with Rihanna. The Avanti is a timeless Puma design that offers a distinctive and memorable perspective on the terrace. I’m overjoyed to see this collaboration unfold, and I can’t wait to see what the future holds for us as we move forward together.’

Grab a pair if you have the chance! The Fenty x Puma Avanti L Sneakers come in Club Red and White Warm color options, priced at $150 each on puma.com. These sneakers are also available for children, with sizes ranging from little kid to toddler, starting at $75.

If the Fenty x Puma Sneakers are unavailable on their official website, you can still get them at StockX. In the interim, check out the sneaker launch video provided here:

Fenty x Puma Avanti VL Sneakers at StockX

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2024-10-28 17:24