As a seasoned movie critic with over three decades of experience under my belt, I’ve seen my fair share of blunders and controversies surrounding films. However, this latest gaffe by Mattel’s design team is nothing short of astounding. The URL fiasco on the Wicked merchandise is akin to giving a child a toy that leads not to a candy store but a bakery with only sourdough loaves – it just doesn’t make sense!
A new and troubling controversy has surfaced around merchandise for this year’s movie, with someone discovering a huge oversight by Mattel’s design team. As you would expect, a movie as big as Wicked there are many toys, t-shirts, stationary, and many other items to be bought bearing the likeness of and . However, when it comes to Mattel’s range of dolls, someone failed to do due-diligence checks on the website link included in the box, which does not lead eager children to the film’s website, but instead to a site of adult parody movies.
Indeed, the error in question appears to be a significant one, as an employee may soon face consequences for the massive oversight that apparently caused millions of merchandise related to the upcoming movie, set to release on November 22, to prematurely become available online at wicked.com. Skepticism about the authenticity of the issue arose when consumers first shared images and videos of the URL. However, with numerous videos showing merchandise displayed in stores bearing the exact URL, it appears that this expensive mishap is not a hoax but a very real problem.
It seems that someone mistakenly believed that the website for the Broadway show “Wicked” was also owned by the same franchise and added it to the back of numerous toys destined for children worldwide. However, they failed to verify this information first, leading to the wrong URL being printed – wickedthemusical.com instead of the actual one. This error has attracted criticism, particularly considering the family-friendly image of the “Wicked” franchise.
The Wicked URL Issue Comes After Another NSFW Controversy
It’s uncertain what specifically led to this regrettable blunder, yet Mattel is expected to address it promptly due to the complexity of the situation given the upcoming movie and numerous products already sold. Though it was likely an unintentional error, its potential impact on both the company and the film could be significant, especially considering the influence of social media. This recent controversy is a continuation of a dispute between Erivo and social media users who altered a promotional poster for the movie with explicit captions that she found highly disrespectful.
Regarding the movie “Wicked,” there’s a lot of buzz surrounding it, so they should be well-equipped to handle any challenges related to merchandising. The film boasts Cynthia Erivo as Elphaba and Ariana Grande as Glinda, with an impressive supporting cast that includes Jeff Goldblum, Michelle Yeoh, and Peter Dinklage among others. Jon M. Chu, who directed “In the Heights,” is at the helm of this adaptation, and early reactions from its initial screenings, including its premiere this week, have been positive.
The upcoming movie version of the story is divided into two parts, and the second installment is scheduled for release at the same time next year. Given the high anticipation for the first film, which is projected to earn around $150 million on its opening later this month, it appears that the strategy will prove successful when the second half of the story unfolds in 2025. Despite both Wicked and Ridley Scott’s Gladiator II competing for box office dominance, there seems to be enough appeal for both films to thrive this month – except perhaps for the Mattel design team.
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2024-11-10 16:01