Steve McQueen Line Launch: Persol Unveils Cannes Film Festival Exclusive

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This year, Persol has reclaimed its spot at the Cannes Film Festival, specifically on La Terrasse by Albane at the JW Marriott. The reason behind this is quite valid.

A renowned Italian eyewear label is set to reveal the Persol 714 Steve McQueen collection, inspired by the iconic Hollywood actor. This line aims to harmoniously combine “grace and practicality,” as stated by the brand. The model showcases a foldable pilot frame meticulously crafted from acetate with metallic highlights such as hexagonal rivets on the bridge, providing additional comfort through flexible Meflecto temples, and bearing the distinct Persol emblem, the Supreme Arrow.

This special edition collection boasts a few unexpected details: Embedded within the left arm is a metal badge displaying the year 1968, a tribute to the movie release of “The Thomas Crown Affair.” Steve McQueen portrayed the lead role in this film directed by Norman Jewison, sharing screen time with Faye Dunaway and Paul Burke. In the cherished film, McQueen wore the original 714 frames, highlighting the connection between the late icon and one of the world’s oldest eyeglass manufacturers.

To celebrate this special event, Persol is providing a minimalist collector’s set containing a carefully chosen assortment of unique items: a foldable leather eyeglass case, a matching leather cord with its corresponding pouch, both adorned with the Steve McQueen emblem, a premium paper pouch for the microfiber cleaning cloth, and an antique-style envelope filled with uncommon archival content that honors McQueen’s lasting impact.

Delightful news for admirers of McQueen and Persol: The glasses are perfectly suited for any red-carpet events at the Palais, making them a must-have for premieres!

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2025-05-14 11:55