Summary
- Māori-owned streetwear brand EFFN Clothing has released a new range of apparel and headwear that combines cultural pride with modern streetwear style.
- Key pieces include the EFFN/Y Mesh Tees in three colours inspired by New York style, and fitted caps in various clean colourways featuring bold embroidery and nostalgic fits.
EFFN Clothing, a Māori-owned fashion label celebrating Aotearoa’s pride on a global scale, has unveiled a fresh collection of clothing and accessories. This brand, owned by Wairua Takarangi, is deeply connected to its community and seamlessly merges cultural heritage with modern street styles in its latest release.
The EFFN/Y Mesh Tees are taking center stage in this launch, offered in three eye-catching shades: “Navy,” “Cream/Camo,” and “Black.” Boasting a roomy design and unique typographic logo, the tee captures the essence of New York’s classic vibe while remaining faithful to its roots across the Tasman Sea.
The EFFN/Y Fitted Cap can be found in various minimalistic color options including “Blue,” “Red,” “Forest Green,” and “Navy.” It showcases the distinctive bold serif “EFFN/Y” embroidery, offering a nostalgic, low-profile fit with a short brim and a structured top. For individuals seeking an edgier appearance, the Graffiti Trucka Short Brim Cap offers additional style with its graffiti-style branding and mesh back, providing a burst of punk-inspired vibe.
Take a closer look at the designs above. You can now cop the pieces via EFFN’s website.
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2025-05-29 09:26