Oh, dear readers, gather ’round, for I have a tale to tell, a story of dates and drama, of a company that dances with the digital and the daring. The San Francisco-headquartered enterprise blockchain firm, Ripple, has just confirmed that its annual Swell conference will take place on Nov. 4 and 5. Yes, you heard that right, the very days when the leaves are turning and the air is crisp, perfect for a little financial frolic in the financial capital of the world, New York. πποΈ
The company has released the first wave of speakers, and let me tell you, it’s a lineup that would make even the most stoic banker crack a smile. Notably, this year’s lineup will include Sandy Kaul, head of innovation at Franklin Templeton, and Ryan Rugg, Citibank’s head of digital assets. Imagine the conversations, the ideas, the sheer brilliance that will fill the air! π
But let us not forget the history, the roots from which this grand event has grown. Ripple’s inaugural Swell event took place in Toronto back in 2017, a humble beginning that would soon blossom into something far greater. In 2018, the company held what was arguably its most buzzed-about conference in San Francisco, with none other than former US President Bill Clinton being its keynote speaker. Before the event, Ripple also had a philanthropic collaboration with Madonna. Can you imagine the mix of finance and fame? π€π°
Ahead of the 2018 event with Clinton, there was an enormous XRP rally. The price of the token doubled due to strong retail hype. During the event, the company formally announced the launch of the XRP-powered xRapid solution. It was a moment of triumph, a moment that would be etched in the annals of cryptocurrency history. π
During the 2019 event, which took place in Singapore, Ripple announced that it had topped 300 on-demand liquidity (ODL) customers. A number that would make any competitor green with envy. π€
Ripple also held Swell conferences in Dubai and Miami in 2023 and 2024, respectively. Last year, the company revealed the initial partners ahead of the launch of the RLUSD stablecoin. It was a year of expansion, of reaching new heights, and of solidifying its place in the digital asset world. πMiami
This year’s event will be quite exciting for XRP holders given that the company recently wrapped its long-lasting legal battle with the SEC. It’s a victory that has been long in the making, a victory that has brought a sense of relief and excitement to the community. Ripple also announced a $1.25 billion acquisition in April and recently applied for a national banking license in the U.S. It’s a company that knows no bounds, a company that continues to push the envelope and redefine what is possible. π¦π₯
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2025-07-08 23:01