BEAMS BOY Goes to College for FW24

As a seasoned gamer who’s spent countless hours immersed in virtual worlds, I can’t help but see a parallel between the latest BEAMS BOY Fall/Winter 2024 collection and my favorite MMO game. Just as I’ve traversed the digital landscapes of Azeroth, Elder Scrolls, and Hydaea, this collection offers me a real-life journey through an equally captivating universe.


The sub-brand of Japanese fashion label BEAMS called BEAMS BOY, which started in 1998 focusing on creating women’s clothing inspired by men’s, has come back with its Fall/Winter 2024 collection. This line blurs the boundaries between traditional male and female fashion styles, presenting a college-themed, Ivy League-inspired fashion statement.

For this season, the brand’s assortment features a variety of clothing items reminiscent of campus style, such as tartan coats, worn over striped BD tops and denim overall sets, along with jumpers featuring sports symbols. In other parts of the collection, lettered vests coordinate with Yankees caps for athletes, while knitted beanies give a casual touch to V-neck sweaters for the trendy crowd; lastly, corduroy jackets and pants paired with plaid scarves are designed for those heading to the library.

In the future, this assortment includes a versatile cagoule coat dress, a modern twist on the trench coat shape with plenty of pockets and a flowing gown design. Jackets from Balvenie share the same durability, while skirts made of tweed bring a touch of femininity to the collection. The line is finished off with hats, bags, gloves, pins, belts, and loafers, filling out BEAMS BOY’s preppy wardrobe.

The Fall/Winter 2024 collection by BEAMS BOY is now up for grabs on their online store. Prices vary from approximately $10.67 USD to $490 USD. Check out the assortment displayed in the gallery above.

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2024-11-07 01:25