As a seasoned Broadway enthusiast with years of theater-going under my belt, I must admit that the latest box office figures have left me utterly spellbound. The revival of Sunset Blvd., starring none other than the enchanting Nicole Scherzinger, has truly outdone itself, securing its place among the industry’s heavyweights.
Despite the debate surrounding Nicole Scherzinger’s social media post, ‘Sunset Blvd’ has experienced its most successful week at the box office so far.
Last week’s comeback of the musical production, with Scherzinger portraying Norma Desmond, earned a staggering $1.86 million, ranking it as the third highest grossing show in the industry for that period. The St. James Theatre nearly reached full capacity, hosting audiences at an impressive 97% rate.
Last week, Scherzinger faced criticism for expressing interest in a controversial social media post by comedian Russell Brand. In the post, Brand shared an image of himself wearing a hat with the phrase “Make Jesus First Again,” resembling a Trump MAGA hat. A series of screenshots that circulated online showed Scherzinger commenting, “Where can I get this hat?” However, her comment is no longer visible on the post.
On Thursday, the singer from The Pussycat Dolls expressed an apology, stating she hadn’t intended for her remarks to be perceived as having political ties. She clarified that numerous assumptions are being made, which do not align with her beliefs, values, or voting preferences.
On October 20, earnings for the play “Sunset Blvd.” were nearly eclipsed only by three other productions: “Wicked“, which grossed approximately $2.45 million, “The Lion King“, with earnings of around $1.96 million, and “Hamilton“, bringing in close to $1.8 million. The musical “MJ The Musical ” completed the top five with approximately $1.5 million in receipts.
Last week, several fresh productions were preparing for their debuts, one of which was “A Wonderful World: The Louis Armstrong Musical” that premiered at Studio 54 on November 11. This show received mixed critiques and generated approximately $612,000 in its first week, a figure that includes press complimentary tickets.
The upcoming show “Maybe Happy Ending,” with Darren Criss, is scheduled to debut at the Belasco Theatre on November 12. Although it generated approximately $300,000 (a relatively low amount for a musical, considering it included complimentary tickets for press), the performance was attended by 84% of its capacity. On the other hand, “Tammy Faye,” featuring music by Elton John, is set to premiere at the Palace Theatre on November 14. In its first week of eight previews, which included press comps, it managed to earn slightly over $380,000, but attendance remained low, with less than 60% capacity.
In summary, the overall earnings of industries increased by approximately 11% compared to the previous week, while their operational capacity expanded slightly more than 4%.
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2024-11-12 22:24