EXCLUSIVE: Ranbir Kapoor does not ‘overtly engage’ in PR claims Arjun Kapoor; calls himself a ‘newcomer’ in this game

As a seasoned observer of the Bollywood scene, I have witnessed the ebb and flow of PR strategies among stars. Arjun Kapoor’s recent insights into this matter have struck a chord with me, especially considering my advanced age in Hollywood terms.


For quite some time now, the public relations system within the industry has been consistently robust, attracting numerous celebrities to utilize it. One such celebrity is Arjun Kapoor, who’s currently basking in the glory of Singham Again’s success. He recently shared his insights on this matter with us. Interestingly, he noted that Ranbir Kapoor does not rely on a PR team.

During a private conversation, Arjun Kapoor was questioned regarding the progression of PR in adapting to modern eras. Swiftly, he shared his thoughts on this topic.

It’s crucial I make this clear to this age group, and I want to be completely honest about it – though it feels odd for me to say it. Frankly speaking, it’s not just their fault. Their attention spans are rather limited, which means it’s essential to frequently remind people of important matters. With so much happening in their lives and on social media, there’s a lot vying for their attention.

He further emphasized how, amidst so much happening, one needs to make choices about their likes and dislikes. He noted that trends change every day and expressed his belief in the need to remind people that they might not have seen the film, but someone else’s review could influence their choice.

As a lifestyle expert, I firmly believe in the power of personal branding. Instead of solely depending on my work to tell my story, it’s crucial to actively put myself out there and let my unique voice resonate.

Arjun stated, “The way you express yourself seems to be closely tied with the response or interaction you receive from the audience.” He went on to say, “I believe there’s an exception to that rule, and that’s Ranbir (Kapoor). He excels at it. He’s someone who doesn’t actively seek engagement.

Watch the full interview here

As an ardent admirer of my craft, I can’t help but confess that without the magic of Public Relations, my stardom might just be a fleeting moment, easily forgotten. But if I dare to bare my soul, share my genuine emotions, it’s not just a performance, it’s a connection forged with the audience that lasts.

Moreover, when questioned on the misuse of PR, Arjun acknowledged that it’s not something to dwell on excessively. As a novice, he perceives Public Relations as merely a means to reestablish contact with the audience. It serves the purpose of discussing one’s work honestly and authentically expressing oneself.

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2024-11-12 21:38