Heeramandi: The Diamond Bazaar bags two nominations at Busan Film Festival 2024; Sanjay Leela Bhansali says, ‘It’s an honor…’

Heeramandi: The Diamond Bazaar bags two nominations at Busan Film Festival 2024; Sanjay Leela Bhansali says, ‘It's an honor…’

As a lifestyle expert with a keen eye for quality content and a deep appreciation for Indian cinema, I can confidently say that Heeramandi: The Diamond Bazaar is a must-watch masterpiece. Having spent countless hours immersed in the world of film and television, I’ve seen my fair share of productions, but none have left as lasting an impression as this one.


Heeramandi: The Diamond Bazaar proved to be a juggernaut success for the makers as the Sanjay Leela Bhansali-directed show bagged two nominations at the prestigious Busan Film Festival 2024. The limited series is reportedly nominated in the categories for Best OTT Original and Best Original Song for ‘Sakal Ban’ at the 29th Busan International Film Festival (Asia Contents Awards & Global OTT Awards 2024). 

Sanjay Leela Bhansali now has another cause for joy, as Heeramandi: The Diamond Bazaar is the sole Indian film to receive a nomination at the esteemed film festival, and in two distinct categories. Overjoyed by the accolade, the filmmaker expresses his appreciation: “I am deeply honored to be nominated for the Asia Contents Awards. I’m thankful to the jury and the viewers for this remarkable recognition.”

According to the latest updates, the Asia Contents Awards and Global OTT Awards in 2024 are scheduled to take place on October 6, 2024, at the Busan Theatre located within the Busan Cinema Center in South Korea. Notably, Heeramandi’s success has helped Netflix secure a total of 23 nominations at this year’s Busan Film Festival, building upon the triumph they experienced last year with Hansali Mehta’s Scoop.

For those unfamiliar, Heeramandi: The Diamond Bazaar is a heartfelt story about the courtesans of Lahore before independence, who held power similar to queens. The series boasts an impressive cast including Manisha Koirala, Sonakshi Sinha, Aditi Roy Hydari, Richa Chaddha, Sanjeeda Shaikh, and Sharmin Segal in the main roles. Furthermore, Fardeen Khan, Taha Shah, Jason Shah, Jayati Bhatia, Shekhar Suman, and Adhyayan Suman are part of an extensive supporting cast.

Financially supported by Bhansali Productions, the show represents Sanjay Leela Bhansali’s first foray into directing for digital platforms (OTT). This multi-talented director not only directed it but also created its music, which enhances the emotional resonance of the narrative and enriches the overall viewing experience. This limited series can now be streamed on Netflix. Following its remarkable reception on this streaming platform, the creators are also considering a second season titled Heeramandi.

According to the viewing statistics provided by the OTT platform, Heeramandi: The Diamond Bazaar was Netflix’s most-watched series during its debut week, earning approximately 4.5 million views and a total of 33 million viewership hours. Furthermore, it managed to claim the No.1 position in the top 10 trending lists in 43 different countries.

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2024-08-30 09:54