It Ends With Us Team Hires Crisis PR Following Blake Lively Rumors

It Ends With Us Team Hires Crisis PR Following Blake Lively Rumors

As a long-time admirer of films and their intricate behind-the-scenes dynamics, I find myself drawn to the ongoing saga surrounding Justin Baldoni and Blake Lively’s relationship, as it unfolds amidst the release of “It Ends With Us“. Having followed numerous Hollywood dramas throughout my life, I must admit that this one is particularly captivating.


As a film enthusiast, I’ve found myself drawn into the latest buzz surrounding Justin Baldoni, the talented director and cast member in the recent adaptation of “It Ends With Us.” It seems that amidst whispers of a challenging dynamic between him and lead actress Blake Lively, Baldoni has taken proactive steps. According to Deadline, he’s enlisted the services of Melissa Nathan, a seasoned PR expert from The Agency Group.

The dispute arises following speculation among online fans on TikTok, who seem to have hinted at a disagreement between Lively and Baldoni during the filming of their project. Fans have pointed out several signs, such as the absence of both actors from the same frame at the August 6 NYC premiere, and the fact that Lively does not follow Baldoni on social media. Additionally, people close to the production have suggested that there were tensions between the two stars. In a recent interview with ET, Baldoni seemed to fan the flames of the rumor, appearing somewhat indirectly critical when he hinted that Lively might direct any future sequels for It Ends With Us.

There are rumors about Blake Lively’s involvement in promoting the movie, along with her and husband Ryan Reynolds’ input on the script. Some actors have mentioned that Lively felt uneasy during certain film sequences. The opinions among cast and crew seem divided, but Baldoni hiring a PR expert might provide him an opportunity to address these matters openly.

It Ends With Us Has Faced Several Controversies

It Ends With Us Team Hires Crisis PR Following Blake Lively RumorsIt Ends With Us Team Hires Crisis PR Following Blake Lively RumorsIt Ends With Us Team Hires Crisis PR Following Blake Lively RumorsIt Ends With Us Team Hires Crisis PR Following Blake Lively Rumors

The movie “It Ends With Us” is based on Colleen Hoover’s 2016 novel and gained renewed attention due to TikTok. The narrative centers around Lily Bloom (Lively), as she pursues her dream of owning a business, meets Ryle Kincaid (Baldoni) along the way, and embarks on their romantic odyssey. However, when Lily reconnects with her ex-lover Atlas (Brandon Sklenar), she starts to uncover a troubling, hidden aspect in Ryle’s character.

In spite of the contentious debate surrounding Hoover’s book, the film adaptation was taken up by Baldon and jointly financed by Baldoniā€™s Wayfarer Studios and Sony for a production budget of $25 million. The movie earned an impressive $50 million during its opening weekend over the past week, although it failed to surpass the earnings of Deadpool & Wolverine, which maintained its lead at the box office for their third week. However, It Ends With Us significantly exceeded the $15 million prediction made before its premiere.

Hoover has amassed a dedicated readership, having sold approximately 20 million books. The follow-up, titled “It Begins With Us “, was released in October 2022, sparking whispers of its potential film adaptation. The next project to be adapted is Hoover’s 2019 novel “Regretting You“, for which McKenna Grace has been cast in the principal role.

It Ends With Us
is out now in theaters.

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2024-08-15 17:31