Jordan Brand Officially Launches Jayson Tatum’s Third Signature Shoe

Jordan Brand Officially Launches Jayson Tatum's Third Signature Shoe

As a gamer with a deep-rooted passion for basketball and a soft spot for the Jordan Brand, I must say that Jayson Tatum’s third signature shoe has truly caught my attention. Coming from a family where sports are more than just a pastime, I appreciate the personal touch that Tatum has infused into his shoes, particularly the nod to his son Deuce and his community.


Jordan Brand has formally unveiled Jayson Tatum’s third signature model of shoes. The recently crowned NBA champion introduces the Jordan Tatum 3, a fresh design for the basketball court, as part of their collaborative endeavor.

As a proud ambassador for Jordan Brand, I can’t express enough gratitude for the opportunity to collaborate on my signature shoe. It’s an honor to connect with fans through this unique avenue, and I truly appreciate being in a position where I can co-create with such a legendary brand. The colorways of the Tatum 3 are what really get me excited – they’re not just shoes; they’re works of art that tell a story.

The Tatum 3 maintains its display of Jayson’s dedication to his family, evident in the seamless design elements. Much like the Tatum 2s, his son Deuce’s name is etched on the shoe’s tongue, opposite his signature JT insignia. His number “0” and distinct phrases are positioned on the heel. The phrase “Find A Way” can also be found on the shoe’s inner side. The Tatum 3 models will debut in three color schemes — “Welcome to the Garden” represents his family tree and local neighborhood, “Zero Days Off” pays tribute to his tireless work ethic and self-drive, feeling no external pressure, and lastly, “Sidewalk Chalk” is a vibrant sneaker influenced by Deuce’s playful childhood memories with his father Jayson as they drew on the sidewalk.

To mark the unveiling, a unique duo of the Tatum 3 shoes and Air Jordan 1 are set for release at CNCPTS in Boston on October 5th. The Air Jordan 1 design incorporates Jayson Tatum’s motifs, while the “Welcome to the Garden” colorway of the Jordan Tatum 3 is part of this special edition pairing. Starting from October 10th, the Tatum 3 shoes will be available worldwide through Jordan brand outlets.

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2024-09-26 20:55