Willy Chavarria never rests. Even after impressing everyone with his Paris Fashion Week debut, he has given the fashion world another reason for headlines – a read-to-wear partnership with Kendrick Lamar linked to his upcoming Super Bowl half-time show.
Two years ago, when the rapper from GNX wore Chavarria’s designs during his Big Steppers Tour, the pair formed a connection. Now, they have created a special collection of fan-inspired merchandise to celebrate this landmark event. This collaboration is unique because it involves not just the two of them, but also the NFL, Lamar’s pgLang label, and Chavarria as well.
As a diehard fan, I can’t help but be captivated by the star piece in this special lineup – a slightly cropped, balloon-sleeved satin jacket, subtly emblazoned with “KLamar” on the chest and “g.NATIONAL” (a nod to Lamar’s upcoming tour with SZA, the Grand National Tour) on the back. The collection also boasts lightweight practice jerseys, drawstring mesh shorts, Super Bowl LIX hoodies, and T-shirts adorned with Felipe Merida’s graphics, showcasing Lamar’s “tv off” lyrics – “Foot Up On The Gas But Somebody Gotta Do It.
On Wednesday, January 29, you’ll have the chance to shop the Willy Chavarria x Kendrick Lamar collection online. The profits generated by this collection will be given to organizations and individuals affected by the Los Angeles fires. Prices for the items will vary from $55 USD to $750 USD. Browse through the gallery above to see what’s in store!
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2025-01-28 17:56