Kim Kardashian and Nike Set to Launch New Crossover Brand: NikeSkims

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On February 18th, it was announced that Nike, Incorporated and Kim Kardashian‘s brand Skims are teaming up for a new collaboration called NikeSkims, which is set to debut soon.

Drawing from the design, shape, and fit knowledge of two major fashion brands, the independent label is poised to leave an impression on the fitness and activewear sector come spring 2025, unveiling its first U.S. collection. Initially available for purchase online at nike.com/NikeSKIMS and in selected American retail stores, NikeSkims plans to broaden its reach globally in 2026, with both online sales and partnerships with wholesale outlets.

In simpler terms, the joint venture between Nike and SKIMS combines Nike’s cutting-edge innovation, sports science, and insights from athletes with SKIMS’ focus on women’s bodies and groundbreaking solutions for all shapes. This partnership honors every aspect of athleticism, ranging from professional to casual athletes. The products will be tailored to fit perfectly and accentuate the body’s natural shape.

Nike and Skims have teamed up to launch a new label, providing a wide variety of athletic clothing, shoes, and accessories tailored specifically for female athletes globally, taking into account their distinct requirements and tastes.

In regards to the collaboration, Kim Kardashian, Co-Founder and Creative Director of Skims, notes, “Nike and Skims hold a strong dedication to innovation, inclusivity, and breaking boundaries, fueled by a steadfast conviction in women’s power. This partnership embodies this shared vision, creating products that are intricately designed for the best fit and performance on every body. Each aspect has been meticulously refined and thoughtfully considered. We’re thrilled to reveal our first collection this coming Spring.

We’ll make updates to this article as soon as we have news about when the debut collection will be released.

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2025-02-19 04:54